Patrycja Bączyk
IT Product Director
I am IT Product Director at Procter & Gamble, leading Integrated Media Planning and Campaign Management. I graduated from Warsaw School of Economics, Quantitative Methods and Information Systems as well as CEMS Master in Management.
For almost 14 years I have been working in variety of IT roles across different domains, with primary interest in product management and business transformation. I have spent significant part of my career in fascinating space of Media and Marketing, where I had an opportunity to lead projects and develop products enabling our business teams to achieve better media results and be more efficient in how the work is executed across E2E media cycle.
Personally, I am keen on traveling and sports, kitesurfing is one of my biggest passions.
- Digital experiences, digital media
- Product management
- Business transformation
- Personal leadership
- Effective collaboration
